The Challenge
How does a single pilates studio stand out in Houston, Texas? Pure Body Studio didn’t have any trouble bringing in clients, but the owner, Heather Erdmann, was looking for a way to effectively deepen the connection between instructors and students. Erdmann trusted her teachers, and she could rely on them for strong, in-person connections. Her retention strategy included having her teachers reach out to clients after class, but she did not have any oversight of the process and instructors were burdened with a manual process.
Heather knew how important it was to create a community that students would want to be a part of and that the connection had to be motivating enough to encourage clients to set their alarm for an early class or get off the couch on a rainy day. Wouldn’t a client have a harder time saying no if their instructor was reaching out to them directly?
The Solution
FitGrid made the instructor-client connection outside the studio almost effortless–instructors could send short, personalized messages to students after class about anything from the class playlist to their personal teaching schedule. The instructors also had the option to add their social media handles to the messages to promote a stronger following and overall connectedness.
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14 Day Free Trial
FitGrid can add value to your business from day 1. Try it free for 14 days.
Easy Setup
We help you get set up. The best part? It takes no longer than a 15-minute call with our team.
Team Onboarding
We’ll handle the team training so your staff and instructors can get the most out of FitGrid.