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Ntiedo Etuk

Ntiedo Etuk

CEO & FOUNDER OF FITGRID

Ntiedo Etuk, or more often referred to as Nt (pronounced EN-tee), is the Founder and CEO of FitGrid, a communication and connectivity platform that helps studios and fitness communities increase and strengthen the connections between their members to better drive retention and sales. 

His most recent collaboration–Boutique Fitness Solutions (BFS)–is a platform that aims to educate, connect, and support boutique fitness business owners so they receive the resources needed to grow strong, healthy, self-supporting businesses that serve the needs of their evolving fitness clients.  Nt is the co-founder of this project that started in 2018. 

Nt has earned a Bachelor of Science degree in Computer Engineering from Cornell, and a Master of Business Administration degree in Entrepreneurship and Management from Columbia Business School.  After spending many years working for companies such as Citibank and McKinsey, Nt took on more of an entrepreneurial role.  In 2004, Nt started his first company, DimensionU, offering interactive multiplayer educational video games that focus on core K-12 subjects, including math, literacy, and science. And in 2013 started his second company, YourGuru,  a trusted marketplace and social platform for the health and fitness industry,  allowing clients and students to discover, connect with, and book health and fitness experts, while simultaneously allowing gurus to grow their businesses, and connect with clients and each other to build meaningful, beneficial relationship. His time, experience, and knowledge gained from starting YourGuru (YG) are what lead him to create FitGrid. 

Over the course of his entrepreneurial career,  Nt has been recognized as a 2010 Henry Crown Fellow at The Aspen Institute, a member of  Crain’s 2013 40 Under 40, a 2012 World Economic Forum Technology Pioneer, and was selected by Tech & Learning as one of the 30 Future Leaders of Education Technology.


FitGrid is the only smart community management software that helps fitness studio owners drive success. By connecting staff, instructors, and clients through a powerful learning and recommendation grid, we help you leverage the power of your community to drive your studio’s profitability.

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